GPCCTV: Crisis Communications Dos and Don'ts

Everybody makes mistakes, but not everybody survives their mistakes with their reputation and bottom line intact. What should you do if you make a huge business or PR mistake? David Leibowitz of Leibowitz Solo helps some of Arizona’s biggest names deal with potentially disastrous fallout from their mistakes. In this exclusive GPCCTV video, Leibowitz offers advice on how you can recover from really screwing up.